Post by : Bianca Qureshi
In a historic cultural moment for the UAE, Dubai Opera and Broadway Entertainment Group proudly announce the Middle East premiere of the world-renowned musical WICKED. For the very first time, this global phenomenon will enchant audiences in Dubai with performances scheduled from 28 January to 15 February 2026.
The arrival of WICKED in Dubai marks not only a milestone for the city’s performing arts landscape but also a celebration of Broadway Entertainment Group’s 15 years of artistic excellence in the region. With its breathtaking music, dazzling costumes, and a timeless story that has touched the hearts of millions worldwide, this production promises to be nothing less than a theatrical triumph.
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A First for Dubai: WICKED Reimagined
Since its debut on Broadway, WICKED has risen to become one of the most beloved musicals in theatre history. It has mesmerized over 65 million people in more than 130 cities across 16 countries, making its debut in Dubai a moment of global significance.
This new staging at Dubai Opera brings with it a fresh creative vision. Audiences can expect reimagined sets, enhanced visual effects, and even a breathtaking scene where a witch soars above the audience—a feat never before attempted in any WICKED production worldwide. With more than 100 performers, musicians, and crew members, this extraordinary spectacle will blend state-of-the-art stagecraft with heartfelt storytelling to create an unforgettable night at the theatre.
The Untold Story of the Witches of Oz
WICKED takes audiences deep into the magical world of Oz, not as we have always known it, but through a lens of friendship, rivalry, and destiny. The musical reveals the backstory of two remarkable young women—one blonde and popular, the other misunderstood and green-skinned. Their unlikely bond soon turns into a powerful rivalry, ultimately shaping their fates as Glinda the Good and the Wicked Witch of the West.
The production features more than 350 exquisite costumes, imaginative stage designs, and unforgettable musical numbers that have become iconic over the years. Fans will recognize stirring showstoppers such as “Defying Gravity,” “Popular,” and “For Good.” Each song is performed live, accompanied by a full orchestra, ensuring audiences in Dubai will experience the magic in its truest form.
A Legacy of Global Success
WICKED is more than a stage show—it is a worldwide cultural milestone. Its multi-platinum, Grammy Award-winning cast recording continues to inspire generations of theatre lovers. More recently, the record-breaking movie adaptation starring Ariana Grande and Cynthia Erivo captured global attention, grossing over $750 million worldwide and reaching more than 70 million viewers.
Bringing this legendary title to Dubai is a testament to the emirate’s growing role as a global hub for performing arts and live entertainment.
Voices Behind the Curtain
The announcement of WICKED’s Dubai debut has been met with enthusiasm from its creators and producers.
Stephen Schwartz, Composer & Lyricist of WICKED, expressed his excitement:
“I’m delighted that WICKED is coming to Dubai, where it hasn’t been seen before. This new production brings its own vitality and creativity, while continuing to tell our story of friendship, love, and having the courage to be true to yourself and stand up for what you believe in.”
Liz Koops, Producer & CEO of Broadway Entertainment Group, reflected on the milestone:
“It is a true honour to bring WICKED the musical to the Middle East. This is a history-in-the-making moment. For Broadway Entertainment Group, WICKED also marks a celebration of fifteen years of theatrical productions in Dubai, made possible through extraordinary dedication and collaboration.”
Paolo Petrocelli, Head of Dubai Opera, reinforced the opera house’s commitment:
“With the musical WICKED, Dubai Opera continues its promise of presenting world-class productions. Welcoming this international phenomenon for the first time in the UAE affirms Dubai’s standing as a hub for cultural excellence and live entertainment.”
A Cultural Milestone for Dubai
The production is presented in partnership with Dubai Calendar, with proud sponsorship by AMEX and Dubai 92 (Arabian Radio Network). For audiences across the region, WICKED’s arrival signals not only an extraordinary entertainment experience but also the continued rise of Dubai as a premier destination for international culture and the arts.
This debut also highlights Broadway Entertainment Group’s unwavering dedication to bringing world-class theatre to the Middle East. The journey of staging WICKED in Dubai has been five years in the making, and its realization underscores the city’s role in bridging global artistry with regional audiences.
The Magic Awaits
Audiences of all ages will soon have the rare chance to witness one of the greatest musicals of all time—live, immersive, and reimagined for Dubai Opera’s iconic stage. From its soaring melodies to its message of courage, friendship, and self-discovery, WICKED is set to create memories that will last a lifetime.
The countdown has begun. As Dubai prepares to welcome the witches of Oz for the very first time, theatre lovers can be certain of one thing: the experience will be nothing short of spellbinding.
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