Post by : Bianca Qureshi
Photo: Dubai Government Media Office
An Emirati businessman has donated AED 35 million to the Fathers’ Endowment campaign, which was launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai. This campaign was created to honour fathers in the UAE by setting up a long-term fund that will help provide healthcare and treatment for people in need.
The campaign is run by the Mohammed bin Rashid Al Maktoum Global Initiatives (MBRGI). It reflects the vision of Sheikh Mohammed bin Rashid to promote sustainable charity work that involves the community. The goal is to create lasting support systems that help underprivileged people live with dignity and meet their basic needs, with a special focus on healthcare.
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Part of a Bigger Community Effort
The donation made by the Emirati businessman is part of a larger community movement inspired by the campaign. The Fathers’ Endowment encourages people to donate in their fathers’ names as a way of honouring them. This initiative highlights values such as respect for parents, kindness, and compassion. It also strengthens the UAE’s role as a global leader in charity and humanitarian efforts, while promoting the concept of charitable endowments—where donated funds are used for long-term charitable projects.
The campaign also reflects the UAE’s strong values of generosity, unity, and care for people around the world. It shows the country’s commitment to sustainable charity that continues to support those in need over time.
How to Donate
The Fathers’ Endowment campaign is still accepting donations from both individuals and organizations through six main channels:
Website: You can donate through the official campaign website: Fathersfund.ae.
Call Center: Donations can be made by calling the toll-free number 800 4999.
Bank Transfer: You can transfer money directly to the campaign’s account at Emirates Islamic Bank (IBAN: AE020340003518492868201).
SMS Donations: For Etisalat by e& and du users:
Send “Father” to 1034 to donate AED 10
Send “Father” to 1035 to donate AED 50
Send “Father” to 1036 to donate AED 100
Send “Father” to 1038 to donate AED 500
DubaiNow App: You can donate through the DubaiNow app by selecting the “Donations” tab.
Jood Platform: You can also contribute through Jood, Dubai’s community donation platform, by visiting Jood.ae.
The Fathers’ Endowment campaign is a powerful reminder of the UAE’s deep-rooted values of compassion and generosity, bringing people together to support the less fortunate and create a lasting impact.
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