Post by : Dr. Amrinder Singh
Second Edition of Integrate Middle East Concludes After Three Days of Pro AV Innovation with Over 10,000 Visitors
Integrate Middle East, the premier event bringing together technology leaders and integrated solution buyers across various industries, successfully wrapped up after three days of remarkable innovation and collaboration. Co-located with CABSAT 2024, the event's success highlights the rising importance of the Pro AV technology industry in the MENA region.
The event attracted over 10,000 visitors from more than 75 countries and featured 250+ exhibitors showcasing their latest products and services, making it a prime networking platform. The summit featured a distinguished lineup of speakers from leading brands including HL Group UAE, Theatre of Digital Art, JLL Technologies, Epson, Nuevo Design UAE, Oasis Enterprises LLC, Channel Media Europe, FinesseTech IT Solutions, Elevision Media, Shure UAE, MORE UAE, Warner Music MENA, MassiveMusic, and Mubert Inc.
These speakers led engaging discussions on various topics such as the future of mixed realities, AI in the built environment, AI integration in music and virtualization, the future of workplace design, digital signage, the power of Digital Out-of-Home (DOOH), projector mapping, digital installation, and advanced Pro AV innovation. Attendees had the unique opportunity to learn about relevant trends directly from industry experts.
Paul Hadfield, Sales Director of Area Four Industries Middle East - Provision AVL General Trading LLC, stated: “The Middle East’s Pro AV market has seen rapid growth, with increasing demand for premium Pro AV technologies in the broadcast and entertainment sector. In response to evolving market conditions, we discussed ‘Safe Rigging Methods and Installation in the Entertainment Sector’, highlighting essential safety protocols and practices for rigging structures in our industry. Reflecting our company’s vision, we were thrilled to share valuable insights on the challenges and transformation of the region’s broadcast and entertainment sector, ultimately helping to create a safer working environment for all.”
Su Piow Ko, Vice President of AET Display Limited, commented: “Participating in Integrate ME 2024 allowed us to present our state-of-the-art Micro Mavel--NX COB Series, which features a standard cabinet size and a 16:9 aspect ratio for enhanced clarity. Visitors also experienced our innovative 138 all-in-one display solution firsthand, a powerful tool for both broadcasters and audiences. By combining semiconductor materials, cutting-edge core chips, illuminating light sources, high-density carrier boards, intricate driver IC, and advanced image processing, we offer comprehensive services across R&D, production, and sales of Mini and Micro LED technology to our clients.”
Integrate Middle East 2024 offered exhibitors a platform to showcase innovative solutions in digital signage, command and control rooms, and live event solutions. The advanced technologies on display provided a glimpse into the future of the Pro AV industry, addressing diverse business needs. The event served as a hub for thought-provoking ideas, collaborations, and opportunities, highlighting the role of Pro AV technology in creating immersive experiences. As the event concludes, its impact is set to drive innovation across the industry.
About Dubai World Trade Centre: Since 1979, Dubai World Trade Centre (DWTC) has been a global business facilitator, hosting the region’s leading convention and exhibition center. DWTC connects people, products, innovation, and ideas from around the world through a dynamic calendar of international trade exhibitions and its own mega events. As a designated free zone with award-winning commercial real estate, DWTC plays a crucial role in Dubai and the region’s growth. Since its inception, DWTC has hosted over 6,000 events, contributing an estimated AED 248 billion to the economy and attracting over 38 million business visitors to Dubai.
About Integrate Middle East: Integrate Middle East is a premier forum and sourcing platform for the global Pro AV and Media Technology community. It connects technology leaders with integrated solution buyers from sectors including Education, Media, Entertainment, Hospitality, Retail, and Communication. The platform provides opportunities to expand businesses, access cutting-edge solutions from top broadcast, Pro AV, and media technology providers, and discover best practices across markets. Integrate Middle East features a range of products and services, along with interactive learning zones, multi-conferencing demo areas, and smart home simulators.
For further information, please contact:
Orient Planet Group (OPG) Tel: +971 4 4562888
Email: media@orientplanet.com
Website: www.orientplanet.com
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