UAE Financial Group Expands Its Operations in Partnership With ABHI

Post by: Elena Malik

Photo : ABHI

Al Ansari Financial Services PJSC (DFM: ALANSARI), a top financial services group in the UAE, has announced a major partnership with Abhi Middle East Limited. Abhi is the region’s largest embedded finance platform, supported by Hub71 and Abu Dhabi Investment Office (ADIO). This partnership aims to bring more financial services to customers and provide a smoother service experience.

Starting in Q2 2025 (after required approvals), this partnership will offer two new services: Earned Wage Access (EWA) and Send Now, Pay Later (SNPL). These services will add to Al Ansari Financial Services’ current options and will help people who don’t have full access to banking services. The new services will be introduced step by step across different platforms to make it easy for customers to use them and enjoy the benefits.

This move builds on an earlier partnership where Al Ansari teamed up with a leading fintech company to provide similar services. With its large customer base, Al Ansari has joined forces with several big platforms to ensure these new financial services work well and can grow as needed. These partnerships show Al Ansari’s strong focus on using its market position to deliver modern financial solutions for its customers’ needs.

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Abhi is known for its earned wage access services and technology-based financial solutions. In this partnership, Abhi will provide the technology and support needed to allow Al Ansari’s customers to access their earned wages before payday. It will also help unbanked and underbanked people send money internationally right away and pay later. Al Ansari will choose and register the right customers for these services, aiming to help as many people as possible.

Mohammad Bitar, Deputy CEO of Al Ansari Financial Services, said, “This partnership with Abhi lets us expand our services and give our customers more options. Our goal is to make financial services easy to use and meet the needs of all kinds of people.”

Omair Ansari, Co-Founder and CEO of Abhi Middle East Limited, added, “Working with Al Ansari is a big step in helping people who don’t have access to regular banking. Through services like Earned Wage Access and Send Now, Pay Later, we want to solve real financial problems and give people tools to manage their money better. By combining Abhi’s technology with Al Ansari’s experience, we are committed to making financial services available to everyone.”

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