Post by : Layla Badr
Photo: Dubai Government Media Office
In a big move to bring new technology and smart solutions to business operations, the Ports, Customs and Free Zone Corporation (PCFC) has launched a new company called "Digital Zero Four." This is the first company in the country focused on using smart technology to improve commercial operations and create digital solutions that help global economic growth.
On the launch day, H.E. Sultan Ahmed bin Sulayem, the Chairman of PCFC, shared that the company’s launch in Dubai, a city known for being a leader in innovation and smart technology, shows the Corporation’s dedication to making Dubai a global leader in technology, smart systems, and trade and logistics. He explained that Digital Zero Four will act as a digital gateway, offering the best smart solutions for global business, trade, and logistics, including services for ports and maritime transport.
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Bin Sulayem said, “With the launch of Digital Zero Four, we are excited to lead global technological innovation and take our advanced port sector services, which have been developed with the latest technology and digital services, to the world. Our goal is to make Dubai a model city for managing logistics services with the best technologies developed by our national talent in technology and artificial intelligence.”
He also mentioned that the launch of Digital Zero Four is part of PCFC’s plan to use artificial intelligence and fits into the Dubai Economic Agenda D33, which was introduced by His Highness Sheikh Mohammed bin Rashid Al Maktoum, the Vice President, Prime Minister, and Ruler of Dubai. This plan reflects Dubai’s forward-thinking vision by focusing on developing human talent and advanced technology, improving the city’s world-class infrastructure, and making it an even better place for business for both local and international investments.
H.E. Nasser Al Neyadi, the CEO of PCFC, said: “We are proud to introduce Digital Zero Four as a new step in our journey of technological excellence in logistics. Our national team has created artificial intelligence solutions that are changing many industries. With this new company, we aim to take our innovations to global markets and strengthen Dubai’s position as a global leader in smart technologies and digital transformation.”
Al Neyadi explained that Digital Zero Four will focus on providing artificial intelligence-powered services and solutions to improve efficiency and growth in important areas such as commercial licensing, civil engineering, port security, maritime operations, and advanced customs solutions. The company will be managed by PCFC’s Technology and Digital Transformation sector, ensuring a mix of expert knowledge and cutting-edge digital innovation.
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