Post by : Raina Mansoor
Photo : Dubai Government Media Office
Binghatti Holding has announced a donation of AED 1 million to support the Fathers’ Endowment campaign. This initiative was launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai. The campaign aims to set up a sustainable endowment fund that provides healthcare to poor and needy people in underprivileged communities.
The Fathers’ Endowment campaign operates under the Mohammed Bin Rashid Al Maktoum Global Initiatives (MBRGI). It allows individuals to honor their fathers by making donations in their name. The campaign promotes values such as respect for parents, compassion, and community support. It also strengthens the UAE’s position as a leader in humanitarian and charitable work.
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Promoting Generosity and Humanitarian Values
The campaign highlights the UAE’s spirit of generosity and social responsibility. It encourages people to contribute to a cause that benefits those in need. The initiative also helps spread awareness about the importance of charitable endowments and creates a movement where more people can take part in making a difference.
A Step Towards Positive Change
Muhammad BinGhatti, Chairman of Binghatti Holding, praised the initiative, saying: “The Fathers’ Endowment campaign reflects the vision of His Highness Sheikh Mohammed bin Rashid Al Maktoum. It brings positive change to communities by ensuring healthcare support for underprivileged people. This campaign is a reminder of the UAE’s commitment to humanitarian efforts and its role in improving lives around the world.”
He added, “By participating in this campaign, we continue to support the UAE’s efforts in giving and solidarity. It is a special initiative as it not only helps those in need but also honors fathers in our society.”
How to Donate
The Fathers’ Endowment campaign is open to contributions from both individuals and organizations. Donations can be made through six main channels:
Campaign Website: Visit Fathersfund.ae to contribute online.
Call Center: Dial the toll-free number 800 4999 for assistance.
Bank Transfer: Donations in UAE dirhams can be transferred to Emirates Islamic Bank (IBAN: AE020340003518492868201).
SMS Donations: Send the word “Father” to specific numbers:
(Available for Etisalat by e& and du users)
DubaiNow App: Select the “Donations” tab to contribute.
Jood Platform: Visit Jood.ae to donate.
The campaign continues to welcome contributions from all, reinforcing the UAE’s mission to spread kindness, support those in need, and honor the role of fathers in society.
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