Post by : Omar Nasser
Photo : PTI
Emirates NBD, a prominent banking group in the MENAT (Middle East, North Africa, and Türkiye) region, has unveiled a new initiative aimed at boosting investments in the UAE equity markets by eliminating transaction fees. This strategic move is designed to foster the growth of domestic stocks and further stimulate economic development in the country.
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This latest initiative aligns with the UAE's ambitious ‘We the UAE 2031’ vision, which seeks to enhance the nation’s position as a global economic hub and a key partner on the international stage. By providing customers with a cost-free platform for investing in UAE equities, Emirates NBD reinforces its commitment to supporting the UAE’s economic agenda and strengthening the nation’s global investment appeal.
Customers of Emirates NBD can now access and trade local equities without incurring transaction fees through the bank’s mobile banking app, ENBD X. The platform offers access to over 150 regional equities, making it easier for investors to engage with the local stock market.

Marwan Hadi, Group Head of Retail Banking and Wealth Management at Emirates NBD, highlighted the bank’s ongoing efforts to support the UAE’s economic growth. “Emirates NBD remains dedicated to financing the UAE’s real economy and contributing to its long-term development. Our new initiative not only opens doors for investors to access local equity markets but also allows them to invest in domestic stocks at no cost, helping them diversify their portfolios.”
Hadi further emphasized that investing in local stocks supports the success of UAE businesses and contributes to the national economy’s growth, aligning with the bank’s broader goals and commitments.
The ENBD X app, part of Emirates NBD’s digital wealth platform, provides customers with the ability to trade securities on both global and local exchanges. The platform features more than 11,000 global equities and over 150 regional equities. Since its launch last year, the platform has been continuously enhanced, with the recent introduction of fractional bonds marking a significant development in expanding access to financial markets.
In addition to offering seamless trading of complex financial instruments, the ENBD X app integrates everyday banking services. It also includes a unique Secure Sign facility, which allows customers with high trading volumes to efficiently update and sign investment documents, regardless of the trade’s complexity or value.
This initiative reflects Emirates NBD’s dedication to advancing financial accessibility and supporting the growth of the UAE’s economy through innovative banking solutions.
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