Al Seer Marine Launches AI Transformation And NOVA System

Al Seer Marine, a leading company in advanced maritime solutions and part of IHC, has announced a major step forward in technology by rolling out its complete AI transformation strategy. This initiative marks the beginning of a new chapter for the company, placing artificial intelligence (AI) at the center of its operations. The company aims to bring smarter systems and advanced automation to shipbuilding, unmanned surface vessels (USVs), fleet management, logistics, and overall operational efficiency.

AI at the Heart of Operations

Al Seer Marine’s new AI strategy is designed to make the company more efficient, safer, and innovative in all areas of its work. By integrating AI into shipbuilding, fleet management, and advanced manufacturing, the company is embracing technology to improve productivity and performance.

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The AI transformation strategy will help the company make better decisions faster by using real-time data and predictive insights. It will allow the company to anticipate problems, streamline operations, and maintain high safety and performance standards across its fleets.

Introducing NOVA: The AI Board Observer

Alongside the AI strategy, Al Seer Marine has become the first maritime company in the UAE to introduce an AI-powered, non-voting Board Observer called NOVA, which stands for Neural Oversight & Virtual Automation. NOVA is a unique system that helps the company’s board monitor operations, make smarter decisions, and manage risks more effectively.

NOVA is designed to support live boardroom queries, scenario modelling, budgeting, and automated oversight of subsidiaries and joint ventures. It transforms scattered financial, operational, and market data into clear, real-time insights. NOVA continuously learns from new data, flags anomalies, and provides predictive information, allowing the board to act quickly and confidently.

How NOVA Works

Developed by Aleria, NOVA gathers data from multiple sources, including ERP systems, spreadsheets, documents, databases, and live market feeds. It organizes this information into actionable insights that help leaders make informed decisions. The AI system can model different scenarios, predict fleet performance, and ensure smooth supply chain management.

Unlike traditional systems, NOVA works in real time. This means the board can ask live questions and get instant insights. It also helps identify risks before they become serious problems, which strengthens safety and operational efficiency across the company’s activities.

Statements from Leadership

Guy Neivens, CEO of Al Seer Marine, said, “AI is becoming foundational to Al Seer Marine’s operational DNA. From fleet management and shipbuilding to USVs and advanced manufacturing, we are integrating AI across every facet of our operations. The power of AI enables us to maximise efficiency, improve safety, and elevate performance across all areas of our business. The launch of NOVA represents the next step in this journey, turning data into real-time intelligence that strengthens both our day-to-day operations and our long-term competitiveness.”

Eric Leandri, CEO of Aleria, added, “With the deployment of Al Seer Marine’s NOVA AI Observer powered by Aleria, we continue our commitment to practical AI solutions that enhance efficiency and strategic decision-making. By leveraging real-time data and predictive insights, NOVA ensures Al Seer Marine’s leadership can address challenges and opportunities with greater precision and speed. This deployment is a crucial part of our strategy to drive AI integration across various sectors in the UAE market.”

Building on IHC’s AI Success

NOVA builds on the previous success of IHC’s AI system called Aiden Insight, which was launched in 2024 and upgraded in 2025 into the UAE’s first sovereign, on-premise AI Board Observer. NOVA inherits the strong foundation of Aiden Insight and applies it specifically to maritime operations.

With NOVA, the board can monitor the company’s capital structure, fleet performance, supply chain, and regulatory compliance. This board-level visibility helps leaders make better strategic decisions and ensures smooth operations across all subsidiaries and joint ventures.

Benefits for Maritime Operations

The implementation of NOVA is more than just a technological upgrade; it represents a major transformation in how Al Seer Marine manages its operations. Some key benefits include:

• Optimized Fleet Management: NOVA helps the company plan and use its fleets more efficiently, reducing downtime and maintenance costs.

• Improved Asset Utilization: By analyzing data, NOVA ensures the company gets maximum value from its assets.

• Lower Operational Costs: Smarter operations and better planning help reduce unnecessary expenses.

• Enhanced Shipbuilding Projects: AI assists in planning and executing shipbuilding projects with greater precision.

• Supply Chain Risk Reduction: Predictive insights help avoid supply delays and operational bottlenecks.

Innovative Customer Experiences

Beyond internal operations, NOVA will also play a role in improving customer experiences. For example, in yacht management services, NOVA can help provide smarter, faster solutions for clients. In USV manufacturing and 3D printing, AI integration ensures that Al Seer Marine stays ahead of the competition by adopting the latest technologies quickly.

AI for Safety and Performance

One of the most important aspects of NOVA is enhancing safety. By constantly monitoring fleet data and operational metrics, NOVA can detect potential issues early and suggest preventive measures. This predictive capability ensures that vessels are ready for operations and meet the highest safety standards.

In addition, by automating routine tasks and integrating smart decision-making tools, NOVA allows human managers to focus on strategic decisions, improving overall performance and reducing the likelihood of errors.

The Future of Al Seer Marine

With this AI transformation, Al Seer Marine is setting a new standard in the maritime industry. By embedding AI in every part of its operations, the company is ensuring long-term competitiveness, operational efficiency, and superior customer service.

NOVA represents not just a technical upgrade but a shift towards intelligent, data-driven management. As AI continues to evolve, Al Seer Marine is prepared to adopt new technologies and maintain its leadership in shipbuilding, USV development, fleet management, and logistics.

Al Seer Marine’s AI transformation strategy and the introduction of NOVA show the company’s commitment to innovation, safety, and efficiency. By combining advanced AI systems with human oversight, Al Seer Marine is ready to lead the maritime sector into a future where technology and strategy work together seamlessly. This initiative is a clear signal that the UAE is embracing AI at the highest levels, setting an example for other companies and industries to follow.

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