Post by : Bianca Qureshi
Netflix has closed down Boss Fight Entertainment, the Texas-based video game studio it acquired in 2022, marking a significant shift in the company’s gaming direction. The closure has been confirmed by sources close to the matter, signaling a strategic pivot in Netflix’s growing but turbulent gaming division.
Boss Fight was best known for developing Squid Game: Unleashed, a mobile title launched last year that transformed one of Netflix’s biggest shows into an interactive experience. The studio also contributed to Netflix Stories, a series of narrative-based games that adapted popular Netflix originals into playable form. Despite the shutdown, both Squid Game: Unleashed and Netflix Stories will remain available for users to play.
The decision comes under the leadership of Alain Tascan, Netflix’s VP of Games, who is steering the platform away from its earlier mobile-heavy approach. The company now aims to emphasize party games, kids’ games, and narrative-driven titles designed primarily for TV screens — a move reflecting how most Netflix users engage with the platform.
Earlier this month, Netflix co-CEO Greg Peters announced new interactive titles such as Boggle and Pictionary, pointing toward a broader push into family-friendly and mainstream entertainment.
While Netflix made bold moves into gaming by acquiring three studios between 2021 and 2022, including Boss Fight, the closure suggests that its early mobile focus was out of sync with user behavior. The latest move highlights Netflix’s ongoing effort to find its footing in the competitive gaming market — one that continues to evolve as streaming and interactive entertainment increasingly converge.
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