Post by : Mina Saadi
Harshvardhan Rane and Sonam Bajwa’s Ek Deewane Ki Deewaniyat continues to impress at the box office as it enters its third week of theatrical run. The film is estimated to collect around ₹1.20 crore on its third Thursday, reflecting only a 25 percent drop from Wednesday's collections. Industry experts say this is a strong hold for a small-budget film, indicating sustained audience interest and positive word-of-mouth.
The movie, directed by Milan Milap Zaveri, has also started outperforming its rival release, Thamma, a significant achievement for a film made on a modest budget. Box office analysts note that this outperformance highlights the film’s ability to connect with its target audience despite competing releases.
Box Office Collections So Far
Ek Deewane Ki Deewaniyat had a promising extended opening week, collecting slightly over ₹55 crore. Its second week added another ₹15 crore to the tally, taking the two-week cumulative total to ₹70.05 crore net at the Indian box office. These numbers are particularly noteworthy given the film’s small scale and relatively low marketing spend compared to bigger commercial releases.
The film’s gradual growth indicates strong audience engagement, with more viewers opting to watch the tragic romantic drama in the second and third weeks. Analysts attribute this to the combination of heartfelt performances by the lead actors, engaging storytelling, and effective promotions that have kept audiences intrigued.
Third Weekend Expectations
Looking ahead, the movie is expected to hold its ground in the third weekend, even against stiff competition from Emraan Hashmi and Yami Gautam’s HAQ. Box office trackers are optimistic that the film’s consistent performance could help it reach a lifetime target of ₹80 crore net—a remarkable figure for a small-budget production.
Film pundits suggest that such endurance at the box office is a result of the film’s emotional connection with audiences, its strong narrative, and positive critical reception. The word-of-mouth factor seems to be driving more family audiences and youth viewers to theaters in the later weeks of release.
On the Verge of Super HIT Status
With its cumulative collections crossing the ₹70 crore mark, Ek Deewane Ki Deewaniyat has already been declared a HIT. Now, with strong weekend expectations and steady weekday collections, the film is on the verge of attaining a Super HIT status. This achievement not only enhances the film’s commercial reputation but also adds a feather in the cap for Milan Milap Zaveri as a director.
Industry insiders are now closely watching Milap Zaveri’s next directorial, Mastii 4, which is slated for release on November 21. Given the success of Ek Deewane Ki Deewaniyat, expectations are high for the upcoming film, with fans eager to see whether Milap Zaveri can replicate his box office success.
Ek Deewane Ki Deewaniyat’s journey at the box office is being hailed as a case study in how a small-budget film can perform consistently and even outperform bigger releases when it resonates with audiences. With its trajectory pointing toward ₹80 crore net, the tragic romantic drama is not just a commercial success but also a testament to the power of strong performances, compelling storytelling, and positive audience engagement.
Manav Kaul Shines in Netflix’s Haunting Baramulla
Netflix’s Baramulla is a gripping Hindi thriller exploring loss, exile, and the haunting scars of hi
Dermatologist Shares 5 Best Sunscreens for Daily Protection Against Sun Damage
Dermatologist Dr Smiti Johri lists 5 top sunscreens for daily wear with SPF 50+ and PA+++ to protect
Dietician Explains How to Balance ‘Healthy’ Cooking Oils for Better Health
Dietician Dharini Krishnan explains how to balance omega-6 and omega-3 fats in cooking oils to prote
Mounjaro Becomes India’s Top-Selling Drug, Hits ₹100 Crore in October Sales
Mounjaro, Eli Lilly's obesity drug, becomes India’s top-seller in October, earning ₹100 crore. High
Man Catches Fire at Melbourne Airport as Power Bank Explodes
A man suffered burns after a lithium power bank exploded at Melbourne Airport, prompting Qantas to r
Oil Prices Edge Up Amid Supply Fears, Demand Concerns
Oil ticks higher as global output rises and U.S. demand weakens, with China imports steady and sanct
Year-End Trip Plans: Why Singapore’s Night Adventures Are a Must-Experience
A simple guide to six special night experiences in Singapore. Learn why the city becomes more exciti
The New Season Alert Maharani Season 4 Coming Soon
Maharani Season 4 arrives on SonyLIV with Huma Qureshi as Rani Bharti facing new rivals bold politic
Paramount+ to Stream PBR’s Top Bull Riding Series in 2025
Paramount+ secures 5-year rights for PBR's "Unleash the Beast," streaming live across 17 states from
Zohran Mamdani Victory Speech Goes Bollywood with Dhoom Machale
Zohran Mamdani wins NYC mayor race, becoming the city’s first Muslim and South Asian mayor, making h
UAE Life High Stress 3 Simple Ways Expats Can Manage Pressure
Expats in the UAE face daily pressure and burnout Learn 3 simple effective ways to manage stress fin
Smart Meal Prep in Dubai Save Money Stay Healthy
Plan smart eat fresh Discover how meal prepping in Dubai helps you save money eat healthy and enjoy
The Ultimate Guide to Dieting in Dubai Keto vs Vegan vs Mediterranean
Discover Dubai’s top diet trends Keto Vegan and Mediterranean Find which plan fits your lifestyle f
Stay Fit in Dubai 7 Fun Outdoor Workouts Without a Gym
Explore 7 fun ways to stay fit in Dubai from beach runs to desert hikes and skyline yoga No gym nee
Beyond Biryani: Mastering Portion Control in Dubai’s Melting Pot of Cuisines
Discover how to enjoy Dubai’s diverse cuisines wisely Learn simple portion control tips to stay heal