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Dubai Production City Sees 13% Growth with Innovation Spotlighted at Drupa

Photo : Dubai Government Media Office

Dubai Production City, hailed as the Middle East’s premier destination dedicated to fostering excellence in the printing, packaging, and production industries, proudly announced a remarkable 13% year-on-year expansion in its customer base for the first quarter of 2024, coinciding with the prestigious drupa exhibition. Drupa, renowned as the foremost trade fair for the printing and graphics sector, unfolded from May 28 to June 7 in Düsseldorf, Germany.

As an integral part of TECOM Group PJSC, a stalwart advocate of business excellence that has spearheaded Dubai’s economic diversification for a quarter-century, Dubai Production City is experiencing an upsurge in global demand for avenues to expedite growth in the print and production sector. This surge is complemented by the UAE's pro-innovation environment, which continually attracts global talent to the country's vibrant business landscape.

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At the heart of Dubai Production City lies a cluster of cutting-edge printing presses, serving as the regional headquarters for industry titans such as Xerox, Reproflex3, Dynagraph, and NDigitec. These industry giants play pivotal roles in shaping the landscape of document management technology, flexographic solutions, innovative print solutions, and prepress and creative production, respectively.

Moreover, Dubai Production City serves as a catalyst for the convergence of traditional and emerging media by nurturing an ecosystem conducive to the growth of 3D printing, graphic design, and multimedia production specialists.

Buoyed by robust customer demand, Dubai Production City's growth trajectory mirrors the upward trend in the global commercial printing market, which exceeded $494.5 billion in value last year. Grand View Research forecasts a compound annual growth rate of 3% for the sector between 2024 and 2030, underlining its resilience and potential for sustained expansion.

Majed Al Suwaidi, Senior Vice President of Dubai Production City, Dubai Media City, and Dubai Studio City at TECOM Group PJSC, emphasized the pivotal role of digitization in driving positive disruption within the print and production industry. He underscored the imperative for collective efforts across the industry to harness digitization's full potential and ensure its sustainable growth.

Dubai Production City's commitment to nurturing innovation is evident in its steadfast support for technological advancements, spanning from accelerated printing processes to the burgeoning domain of 3D printing. By offering purpose-built commercial infrastructure tailored to businesses of all sizes, Dubai Production City facilitates seamless integration into the evolving economic landscape.

Aligned with TECOM Group's broader Media Cluster, comprising Dubai Media City and Dubai Studio City, Dubai Production City forms an integrated hub catering to a diverse array of creative industries across the region. With over 3,500 local, regional, and international customers and a workforce exceeding 38,000 creative professionals, the Media Cluster fosters collaboration among global industry leaders to elevate the regional media value chain.

Positioned in close proximity to vital mobility networks, including the Al Maktoum International Airport undergoing a monumental $35 billion expansion project, Dubai Production City offers unparalleled accessibility. Moreover, with in5 Media, a vertical of TECOM Group's renowned start-up incubator in5, the destination actively nurtures the entrepreneurial spirit of the regional creative talent pool by providing access to investment opportunities, co-working spaces, and sector-specific facilities.

As part of TECOM Group's esteemed portfolio of business districts, Dubai Production City stands as a testament to Dubai's commitment to fostering innovation, driving economic growth, and nurturing a thriving ecosystem for creative industries to flourish.

June 4, 2024 10:37 a.m. 489

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